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Allegiant Airlines announced on Tuesday that it will be offering direct flights between Austin and Memphis, Tennessee, beginning Oct. 1. The timing, just ahead of this year’s Austin City Limits Music Festival, is no coincidence, according to an announcement from Allegiant. In a nod to Austin’s “budding tourism scene,” the nonstop route joins three others – Cincinnati, Las Vegas and Orlando/Sanford – catering specifically to “low-cost leisure travel.” Right now, the airline is offering promotional introductory rates beginning at $48 one way to travelers who buy their tickets by July 25. The Memphis flights will be available twice a week.